Article by Jeanne W. Ross, Cynthia M. Beath, and Ina Sebastian published on the Harvard Business Review on January 14th, 2015 discussing successful digital strategy. “In a recent MIT CISR poll, 42% of our respondents said they expected to gain...
Janet Jaiswal, VP of Marketing at Capillary, writes, “Retail metrics should measure many different aspects of a retailer’s performance from Cost per Acquisition and loyalty to the percentage of returning visitors. Here are five retail-focused metrics marketers...
In the Washington Post article Sarah Halzack writes, “In the past year, though, Timberland has staged an impressive turnaround, with sales surging 15 percent in the most recent quarter even as the broader retail industry has posted only modest growth.” To...
Stephens, the founder of Retail Prophet, is one of the world’s leading retail industry futurists. To read more about the book, click here, or on the PDF, at the left.
Meet Gap’s New CEO: The “Digital Guy” Preparing For More Clicks Than Footsteps by Sapna Maheshwari published November 18th on BuzzFeed. Click here to read the full article
Scrum: The Art of Doing Twice the Work in Half the Time by Jeff Sutherland. For additional details and to purchase The Scrum: The Art of Doing Twice the Work in Half the Time by Jeff Sutherland click here.
