Following Andrea Weiss’ interview with Lauren Sherman, the below Business of Fashion article surrounding Saks Fifth Avenue’s Brookfield location appeared today quoting Andrea.
Businesses need to be able to support a digitally sophisticated consumer. To me, that is the challenge for all of these department stores. They can make the physical store a beautiful place, make it an incredible customer experience, but if they don’t address the connectivity and service issues, then it won’t be enough.
